Ïî äàííûì èññëåäîâàíèÿ Attributor, Google è DoubleClick çàíèìàþò 69% âñåãî ðûíêà îíëàéí-ðåêëàìû

Google è DoubleClick ïîñëå ñëèÿíèÿ çàíèìàþò 69% âñåãî ðûíêà îíëàéí-ðåêëàìû, ãîâîðèòñÿ â íîâîì èññëåäîâàíèè Attributor, ñïåöèàëèçèðóþùåéñÿ íà îíëàéí-ìîíèòîðèíãå. Ïî äàííûì ñïåöèàëèñòîâ êîìïàíèè, DoubleClick ÿâëÿåòñÿ ïîñòàâùèêîì ðåêëàìû íà 48% ñàéòîâ ñ àóäèòîðèåé áîëåå 1 ìëí óíèêàëüíûõ ïîñåòèòåëåé â ìåñÿö. Google, â ñâîþ î÷åðåäü, îáñëóæèâàåò 71,38% ñàéòîâ ñ àóäèòîðèåé áîëåå 100 òûñ. óíèêàëüíûõ ïîñåòèòåëåé â ìåñÿö. Äîëÿ MSN íà ðûíêå îíëàéí-ðåêëàìû ñîñòàâëÿåò 9,86%, Yahoo! – 11,54%.

Äàòà: 06.04.2008